Expert Heating Services
in Marlborough, MA
From emergency furnace repairs to complete system installations — Asset Heating & Cooling delivers fast, professional heating solutions for homes and businesses across MetroWest Massachusetts.
24/7
Emergency
24/7
Emergency Availability
90 min
Average Response Time
5★
Google Rated
10+
Years Serving MetroWest
Licensed
& Fully Insured
Why Marlborough Homeowners Trust Asset for All Heating Needs
When a Massachusetts winter hits hard, you need a heating company that answers on the first call. Here’s what sets us apart from every other HVAC contractor in MetroWest.
Same-Night Emergency Response
HVAC emergencies don't wait for business hours. We dispatch a certified technician within 90 minutes — including nights, weekends, and holidays.
Certified & Experienced Technicians
Every heating technician on our team is NATE-certified, EPA-licensed, and has hands-on experience with all major systems and brands.
Transparent, Upfront Pricing
No hidden fees, no surprise invoices. We provide written estimates before any work begins — and we stick to them.
True Local Experts
Born and based in Marlborough, MA. We know New England weather, local building codes, and the HVAC challenges unique to this region.
The Asset Heating & Cooling Difference
We've built our reputation one job at a time — earning the trust of Marlborough homeowners through consistently excellent service. Here's what makes us different:
We Pick Up the Phone — Day or Night
Call us at 2 AM in a January blizzard and a real person answers. We dispatch within 90 minutes for emergencies.
We Diagnose Before We Quote
Our technicians identify the root cause before recommending a repair. No upselling, no unnecessary replacements.
We Clean Up After Ourselves
Shoe covers, drop cloths, and a full cleanup after every job. Your home is left cleaner than we found it.
We Guarantee Our Work
Every repair and installation is backed by our workmanship warranty. If it's not right, we make it right — free.

Professional HVAC Installation
Licensed, insured, and done right the first time.
Built in Massachusetts. Built to Last.
Asset Heating & Cooling was founded with one mission: give Massachusetts homeowners the reliable, honest HVAC service they deserve. We grew from a small team with one van to one of MetroWest's most trusted heating & cooling companies — and we did it by treating every home like our own.
Our technician Manasse and the Asset team bring genuine passion to every job — whether it's a 2 AM emergency repair or a scheduled spring tune-up. We show up, we communicate, and we deliver.
10+
Years in Business
20+
Cities Served
24/7
Emergency Response
100%
Licensed & Insured
What You Get With Every Heating Service
From a simple tune-up to a full system replacement — every Asset service comes with the same commitment to quality.
Year-Round Warmth
Properly sized, professionally installed heating systems maintain consistent temperatures throughout every room — no cold spots, no hot zones.
Lower Heating Bills
A well-maintained furnace uses up to 15% less fuel. Annual tune-ups and smart thermostat installation save measurable money every month.
Cleaner Indoor Air
Our service includes inspecting heat exchangers for cracks that can release CO, and checking air filters that impact your family's respiratory health.
Safety First, Always
We carbon monoxide test every heating job. We check flue venting, heat exchangers, gas connections, and safety switches on every visit.
Priority Scheduling
Maintenance plan members receive preferred scheduling and discounted rates on any repairs needed during their inspection.
Longest System Lifespan
Proper maintenance extends average heating system life from 12 to 18+ years. We protect your investment.
Our Heating Services in Marlborough, MA
Complete residential and commercial heating solutions across MetroWest Massachusetts. If it heats your home, we service it.

Heating Repair
Fast, accurate diagnosis and repair of all heating system types — furnaces, boilers, heat pumps, and more. Same-day service available.

Heating Installation
Expert installation of high-efficiency furnaces, boilers, and heat pump systems. We size, spec, and install the right system for your home.

Heating Maintenance
Annual or bi-annual tune-ups that keep your system running efficiently, catch problems early, and maintain manufacturer warranties.

Heat Pump Service
Installation, repair, and maintenance of air-source and ground-source heat pumps — ideal for energy-conscious Massachusetts homeowners.
Heating Service Case Studies — Marlborough & MetroWest
Real jobs. Real homeowners. Real results.
Emergency Furnace Repair — $0 Heat Restored Same Night
Problem — Homeowner called at 11 PM on a 12°F night with two young children inside. Furnace had shut down completely with no warning.
Our work — Our technician arrived in 78 minutes. Diagnosed a failed ignitor and cracked heat exchanger. Sourced the part from our van stock and completed the repair by 1:30 AM.
Result — Heat fully restored same night. Family stayed home — no hotel needed. Total repair cost: under $300.
★★★★★
“Marc was there in 80 minutes at midnight and had our heat back on by 1:30 AM. Absolutely incredible service. We'll never call anyone else.”
— Marlborough, MA Homeowner
Full Furnace Replacement — Carrier 96% AFUE
Problem — 15-year-old natural gas furnace was cycling frequently, failing to maintain temperature, and producing elevated CO readings during inspection.
Our work — We performed a Manual J load calculation, recommended and installed a Carrier Performance 96 furnace with two-stage heating and ECM blower. Full installation completed in one day.
Result — First winter heating bill dropped 28%. House heats evenly for the first time in years. System backed by 10-year manufacturer warranty.
★★★★★
“Asset gave us a detailed estimate, explained every option, and had a brand-new system running the next morning. Competitive price and top-quality work.”
— Westborough Homeowner
Heat Pump Installation — All-Season Comfort
Problem — Homeowner wanted to reduce reliance on oil heat and add summer cooling capability without expensive ductwork modifications.
Our work — We installed a Mitsubishi 2-ton air-source heat pump system with two indoor heads covering the main living area and primary bedroom. Installation took one and a half days.
Result — Oil consumption dropped 60% first heating season. System also cools in summer — eliminating window ACs. ROI achieved in approximately 3 years.
★★★★★
“Jerry walked us through every option without any pressure. The install was clean and professional. We're saving serious money and the house is the most comfortable it's ever been.”
— Hudson Homeowner
Our Awards, Credentials & Certifications
Massachusetts Licensed HVAC Contractor
State-issued contractor license — verified and current.
NATE-Certified Technicians
North American Technician Excellence — the industry's highest technical standard.
EPA 608 Certified
All technicians carry EPA refrigerant handling certification.
Fully Insured
General liability + workers' compensation on every job.
Google 5-Star Rated
Consistently rated 5 stars by Marlborough area homeowners.
BBB Accredited
Better Business Bureau accreditation — verified business standards.
As Seen On & Trusted By
Asset Heating & Cooling is verified and reviewed across every major home services platform — so you can research us with confidence.
What Homeowners Say About Our Heating Services
★★★★★
“I hired Asset Heating & Cooling for HVAC service at my property and I'm extremely satisfied with the results. The team arrived on time, was well-organized, and handled everything professionally. The system is running smoothly and the overall service exceeded my expectations.”
Tony L.
Marlborough, MA · Furnace Repair
★★★★★
“I hired Marc for my heating and cooling work and the experience was excellent. He was professional, knowledgeable, and very transparent about what needed to be done. Marc explained the options clearly and completed the work efficiently. Highly recommended.”
George F.
Marlborough, MA · Heating Installation
★★★★★
“Had a new heat pump installed and the experience was seamless from start to finish. Jerry explained everything, the install was neat and clean, and our first heating bill showed a real savings. Can't recommend them enough.”
Sarah M.
Westborough, MA · Heat Pump Install
★★★★★
“Called at midnight in January with no heat. Asset had a tech at my door in under 90 minutes. Had us warm again by 2 AM. Absolute lifesavers. The communication was excellent and the price was fair.”
Daniel R.
Hudson, MA · Emergency Furnace
Heating Service FAQs — Marlborough, MA
Everything you need to know about our heating services in Massachusetts.
What heating systems does Asset Heating & Cooling service in Marlborough, MA?
How quickly can you respond to a heating emergency in Marlborough?
How much does furnace repair cost in Massachusetts?
How often should I have my heating system serviced?
What are signs my furnace needs repair?
Do you offer financing for heating system replacement?
What is the lifespan of a furnace?
Are you licensed to perform heating work in Massachusetts?
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📞 (508) 740-9056Find Us — Heating Services Across MetroWest MA
Proudly Serving Marlborough & All of MetroWest Massachusetts
Business Information
| Business | Asset Heating & Cooling |
| Address | 11 Apex Drive, Suite 300A Marlborough, MA 01752 |
| Phone | (508) 740-9056 |
| Assethc24@gmail.com | |
| Hours | Mon–Fri: 6AM–6PM | Sat: 6AM–5PM | Sun: Closed |
| Emergency | 24/7 — All Days |
Heating Service Areas
Primary Areas
- ✓ Marlborough, MA
- ✓ Hudson, MA
- ✓ Westborough, MA
- ✓ Northborough, MA
- ✓ Southborough, MA
- ✓ Shrewsbury, MA
- ✓ Framingham, MA
- ✓ Natick, MA
- ✓ Hopkinton, MA
- ✓ Wayland, MA
Extended Areas
- ✓ Worcester, MA
- ✓ Grafton, MA
- ✓ Milford, MA
- ✓ Sutton, MA
- ✓ Uxbridge, MA
- ✓ Northbridge, MA
- ✓ Acton, MA
- ✓ Sudbury, MA
- ✓ Maynard, MA
- ✓ Clinton, MA
Get Expert Help Today
Need Heating Service in Marlborough, MA?
Same-day appointments available. Free estimates on all installations. 24/7 emergency service always available.